Daily Archives: Jan 12, 2023

Agencies and Brands Invited to Submit Marketing Campaigns for Top Industry Honors AMA Chicago BrandSmart Awards CHICAGO ...

Now Accepting Applications for IT Support Technician and Building Construction Technology Certificate Programs

TUCSON, Ariz. - January 12, 2023 - (Newswire.com)

In partnership with Women's Foundation for the State of Arizona (WFSA), YWCA Southern Arizona continues to accept applications to Pathways Program for Single Moms, a program that supports single mothers in completing a certificate program in the fastest-growing STEM fields that pay a living wage. 

"The main qualifying factor is that you identify as a single mom. After that, it is just completing our intake application and committing to completing one of the offered certificate programs," said Teleia Taumanu, YWCA Marketing & Development Coordinator. "Once you are enrolled, you receive full wrap-around support in anything you need. We're here to make sure you succeed," Taumanu said. When asked to define wrap-around support, Taumanu explained, "as in providing childcare stipends, study group space, one-on-one coaching, career planning sessions, a free laptop to ensure you can access course materials and, of course, 100% paid tuition of the certificate program." 

Launched with WFSA originally in 2020, this program aims to disrupt the cycle of poverty we often see single mothers in. Since its launch, the program has expanded from Central Arizona to Northern and Southern Arizona. YWCA Southern Arizona is proud to host Pathways Program for Single Mothers in Southern Arizona.

"At YWCA, we are so excited to continue our partnership with Women's Foundation for our Pathways Program for Single Moms here in Southern Arizona. We believe this program is a crucial component of our work of advancing economic justice for our women — making measurable gains in livelihood for the families of single mothers," said Magdalena Verdugo, YWCA Southern Arizona CEO. 

The Pathways program is funded by The David and Lura Lovell Foundation, the ECMC Foundation, and the Governor's Office. For more information about Pathways for Single Moms and the YWCA Southern Arizona, visit https://womengiving.org/pathways-for-single-moms-southern-arizona/.

 About YWCA Southern Arizona 

YWCA has been leading the fight for social and economic justice in Southern Arizona since 1917. Today, YWCA membership is open to all people, and it has not been a religious organization for more than 50 years. YWCA's Frances McClelland Community Center at 525 N. Bonita Avenue was built in 2007 and has become an important venue for community, educational and business groups throughout Southern Arizona. Our mission is Eliminating Racism, Empowering Women and Promoting Peace, Justice, Freedom, and Dignity for All. For more information, please visit ywcatucson.org. 

About the Women's Foundation for the State of Arizona 

The Women's Foundation for the State of Arizona (WFSA) is committed to achieving social, political, and economic change that empowers women and girls across Arizona. WFSA empowers women and girls through research, advocacy, grantmaking, and leadership development. For more information, visit womengiving.org.

Contact Information:
Lara Ruggles
Director of Development and Marketing
lruggles@ywcatucson.org
520-884-7810 EXT: 7106

Emily Wilson
Pathways Program Manager
ewilson@ywcatucson.org
520-884-7810


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Original Source: 'Pathways Program for Single Moms' Eliminates Barriers to Employment Opportunities

weavix\u2122 Logo The official logo for weavix\u2122 WICHITA, Kan. - January 12, 2023 - (Newswire.com) ...

Up to $26,000 per W2 employee is available to employers but done improperly, the IRS can take it all away. John Zehr Certified ERC Specialist, Jo...

Distinguished leader across the outcome-based marketing industry, Perform[cb], has been named the #1 CPA Network Worldwide for the seventh consecutive year by mThink's annual Blue Book survey.

SARASOTA, Fla. - January 12, 2023 - (Newswire.com)

Perform^[cb], the leader in outcome-based marketing (OBM), has been awarded the title of #1 CPA Network Worldwide for the seventh consecutive year in mThink's Blue Book survey. Recognized for its Outcome Engine consisting of strategic account management and support, proprietary, cutting-edge technology, affiliate program management services, dedicated 24/7 compliance, and curated partner marketplace, Perform^[cb] continues to push the boundaries of digital advertising for its marketers and partners.

The largest research survey in the performance-based marketing industry, the Blue Book survey highlights the top 20 CPA networks across the world as decided on by direct feedback from more than 25,000 marketers, affiliate partners, agencies, and industry experts. The survey takes into account a wide range of components, including industry reputation, thought leadership, clientele, popularity, respective traffic data, tech stack, and scale, as well as expert viewpoints. In addition to votes from the industry at large, objective feedback from the Blue Ribbon Panel, made up of third-party performance marketing experts, is taken into consideration in order to determine the final survey results.

"Perform^[cb]'s recognition as the #1 CPA Network Worldwide for the seventh consecutive year in mThink's Blue Book survey is a true reflection of our team's commitment to providing the best technology, compliance, service, and strategy for our marketers and partners," says Erin Cigich, CEO of Perform^[cb]. "Our Outcome Engine, of which our CPA Network is an integral part - takes an omnichannel approach to meet our client's specific customer acquisition goals. Through the Engine, we have the power to tap into major and emerging digital channels and pull levers that our competitors simply don't have. It's humbling to have been recognized again, but we have no intention of slowing down, and I'm excited for what we have planned in the coming year."

"The performance marketing industry is increasingly competitive, yet Perform^[cb] has maintained its position as an industry leader in the latest Blue Book survey," says Chris Trayhorn, CEO of mThink and publisher of the renowned and much-anticipated survey. "A seven-year run as the #1 CPA network worldwide is unprecedented and speaks to their broad support from both advertisers and publisher partners in our voting panel. Their top-notch account support and cutting-edge campaign optimizations are what we see mentioned most often as the drivers of their continued success. No other network receives such high marks across all our metrics, which means that Perform^[cb] are worthy winners for 2023."

About Perform^[cb]
Recognized as the #1 Cost Per Acquisition (CPA) Network since 2015, and an award-winning Affiliate Management Agency, Perform^[cb] is a distinguished leader within the outcome-based marketing industry. Founded as Clickbooth in 2002, Perform^[cb] experienced exponential organic growth, allowing the company to complete a series of strategic acquisitions, each providing unique outcome-based marketing solutions for modern marketers and publisher partners.

The Perform^[cb] Outcome Engine is the world's first full-funnel digital customer generation tool kit for advertisers. Completely reinventing the way advertisers acquire customers, the Outcome Engine integrates a supremely intelligent customer acquisition platform (CAP) with a broad range of expert services and a highly curated marketplace. The solution provides the strategies, data, and insights marketers need to make the quickest, most informed decisions about their advertising budget. By generating "always-on" ROAS, this groundbreaking methodology, underpinned by patented technology, has changed the landscape of digital marketing forever.

Brands like Walmart, LendingTree, FanDuel, and Capital One have leveraged the Outcome Engine to grow their customer base and lifetime value at scale. Through the innovation of the Outcome Engine, they've created an environment that puts brand safety and ROAS at the forefront, giving marketers unprecedented transparency and control. Marketers can expect personalized strategy and account support, hundreds of at-their-fingertips features, rich, customizable widgets, and dynamic reporting.

Perform^[cb]'s "Think Bigger" vision is of a future in which all marketers are empowered to maximize the ROI of their advertising dollars by paying only for high-quality customer outcomes. 

For more information, visit performcb.com 

About mThinkDigital:

mThinkDigital is a specialist digital marketing company based in San Francisco, focused on media buying, Facebook marketing, direct response, social, and mobile. In addition to publishing its own industry-leading performance marketing magazine, Revenue, the company also produces its annual Blue Book Rankings of major performance marketing networks.

Over the last 20 years, mThinkDigital has created dozens of successful global content marketing and customer acquisition campaigns for companies ranging from billion-dollar goliaths such as Microsoft, Accenture, and Intel, through to local San Francisco coffee stores such as Java Detour.

Contact Information:
Ami DeWille
Vice President of Marketing
ami@performcb.com


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Original Source: Perform[cb] Recognized #1 CPA Network Worldwide for Seventh Consecutive Year

After sifting through hundreds of startups, Fulcrum announces the 18 young tech companies that were chosen to participate in its latest accelerator program ...

Spoiler Alert recognized as 2023 Best Place to Work

BOSTON - January 12, 2023 - (Newswire.com)

Spoiler Alert, a mission-driven, venture-backed technology startup at the intersection of supply chain resiliency, affordable nutrition, and climate change, announces its recognition as one of Built In's 2023 Best Places to Work, earning places with Best Startups to Work For, Fully Remote Best Startups to Work For, and Fully Remote Best Places to Work. The annual awards program honors companies of all sizes - remote, hybrid and in-office - with the best total rewards packages across the U.S.

"Here at Spoiler Alert, we pride ourselves on listening to employee feedback and continuously investing in initiatives that let us bring our best selves to work," shares Ali Rosewood, Director of Operations. "This recognition is a testament to our efforts to create an equitable, engaging, and performance-driven culture that ensures our employees have the support and resources they need to grow professionally." Over the past three years, the company has evolved its comprehensive compensation and benefits program and embraced a remote-first approach to hiring and collaboration. This includes progressive stipends for wellness, professional development, and remote work, as well as expanded PTO and parental leave programs to encourage balance. 

During this time, Spoiler Alert has also created opportunities for emerging leaders to take increasing responsibility in company management and shape the future of their functions. "Our people are so critical for allowing us to fulfill our mission and power the waste-free economy," states Ricky Ashenfelter, co-founder and CEO. "Nothing is more fulfilling than coming to work alongside a passionate group of colleagues that care so much about both societal impact and the digital transformation of one of the most critical verticals of our economy." This past year, Spoiler Alert helped its customers keep more than 300 million pounds of food out of landfills.

Built In determines the winners of Best Places to Work based on an algorithm, using company data about compensation and benefits. To reflect the benefits candidates are searching for more frequently on Built In, the program also weighs criteria like remote and flexible work opportunities, programs for DEI and other people-first cultural offerings.

"It's my honor to congratulate this year's Best Places to Work winners," says Sheridan Orr, Chief Marketing Officer, Built In. "These exemplary companies understand their people are their most valuable asset, and they've stepped up to meet the modern professional's new expectations, including the desire to work for companies that deliver purpose, growth and inclusion. These winners set the stage for a human-centered future of work, and we can't wait to see that future unfold." 

About Spoiler Alert:

Spoiler Alert is a Boston-based, B2B software company helping leading CPG brands manage excess and aging inventory. Its customers, which include Campbell Soup Company, Danone North America, Mondelēz International, Nestlé, and Kraft Heinz leverage Spoiler Alert's software and services to manage their discounting processes across a private network of discount retailers and nonprofit channels - with a focus on maximizing cost recovery, strengthening customer relationships, and increasing the effectiveness of CPG teams tasked with minimizing inventory write-offs. To learn more, visit www.spoileralert.com or follow us on LinkedIn, Facebook and Twitter.

Contact: press@spoileralert.com, 617-917-4123

About Built In:

Built In is creating the largest platform for technology professionals globally. Monthly, millions of the industry's most in-demand professionals visit the site from across the world. They rely on our platform to stay ahead of tech trends and news, learn skills to accelerate their careers and find opportunities at companies whose values they share. www.builtin.com

Contact Information:
Chris Masterson
Senior Manager, Marketing
chris@spoileralert.com
508-440-9660


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Original Source: Spoiler Alert Earns Spot on Built In's List of 2023 Best Places to Work

Netsertive's Season Of Giving: Franchisee Recognition Awards Honor Franchisees Across the Nation For Their Success and Generosity in Their Local Communities

ANKENY, Iowa - January 12, 2023 - (Newswire.com)

Netsertive, a marketing technology provider that enables franchise brands and multi-location businesses to execute localized digital marketing at scale, announced their annual Season Of Giving: Franchisee Recognition Awards, honoring franchisees across the nation for their success and generosity within their franchise brands and local communities. Franchisees were nominated by their franchisors and peers and judged based on their size, growth, and local philanthropic involvement.

Netsertive is known for its commitment to furthering the franchise industry through education, technology, and relationships. They're honored to recognize Kathy Evert, Owner of Signarama in Ankeny, Iowa, as the first annual Season Of Giving: Franchisee Recognition Award winner. 

Award winners received top marks for being instrumental in helping their franchise brands, fellow franchisees, and local charitable organizations grow throughout the year. "These franchisees have shown leadership in the face of various challenges throughout the year as both small business owners and part of global brands. Their ability to prosper while also giving back a piece of their success to their communities is a true demonstration of what the franchise community is all about," states Brendan Morrissey, CEO of Netsertive. 

"Kathy has been a Signarama franchisee since 2016. From day one, her vision has been to use her business as a way to give back to her community," says Taylor McCarley, Marketing Specialist at Signarama's Home Office. "For the past four years, Kathy has used her "Signs of Support" program to assist charitable organizations to replace or create effective, affordable signage and graphics to support their mission. In addition to giving back to her local community, Kathy serves on Signarama's National Marketing Fund board. This year, she, along with the rest of the board, launched Signarama's first national contest, designed to give away a total of $18,000 worth of signage to eligible entrepreneurs across the nation. She is also active in Signarama's peer group program. Kathy has been a champion for the brand since joining Signarama in 2016 and continues to use her platform to help grow local charities, non-profits, and small businesses."

As part of their winning selection, each franchisee will receive $500 to donate to a local charity of their choice and a local press package.

To learn more about how Netsertive's digital marketing solution can help your multi-location business acquire more local customers online, please visit www.netsertive.com. 

About Netsertive

Netsertive delivers multi-location marketing technology solutions that enable franchise brands and multi-location businesses to execute localized marketing at the intersection of our proprietary technology and deep hyper-local expertise. Our Multi-Location Experience Platform creates, deploys and provides the data to efficiently manage profitable, localized marketing at scale while you focus on delivering value to your customers.

Over 1,500 retailers, franchises, auto dealers, and media companies trust our unique solution that couples our technology and team to execute localized content, advertising & insights at scale. Learn how Netsertive can enable you to deliver highly effective, localized marketing experiences at www.netsertive.com.

About Signarama Ankeny

Signarama® Ankeny, located in Ankeny, Iowa, a full-service sign center, proudly creates and designs custom signs ranging from unique vehicle wraps and graphics to interior and exterior company branding, sign service and repair. Specializing in custom signage for businesses using the latest technology and highest quality products, Signarama Ankeny is independently owned and operated. Sign*A*Rama Inc. is the world's largest sign franchise brand, in operation for over three decades and part of the United Franchise Group's family of award-winning affiliated brands, the global leader for entrepreneurs. To learn how Signarama can help grow your business, visit Signarama.com/locations/ia-ankeny. To learn more about Signarama*A*Rama Inc., please visit Signarama.com. 

Contact Information:
Erin Martin
VP of Marketing
emartin@netsertive.com
206-436-2719


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Original Source: Kathy J. Evert Named a Netsertive Season of Giving: Franchisee Recognition Award Winner

NEW YORK - January 12, 2023 - (Newswire.com) Bryant Park Capital ("BPC")...

NEW YORK - January 12, 2023 - (Newswire.com) iQuanti: The New Year is he...

Youth aged 11-17 can now learn more about careers in aerospace, space, and manufacturing through a quarterly publication called Let's Go Aerospace.

SPOKANE, Wash. - January 12, 2023 - (Newswire.com)

Top Drawer Media, publisher of Northwest Aerospace News, Northwest Aerospace News Live! Vlog, Art Chowder, Aerospace Vendors, and Everyday Northwest, today announces the publication of Let's Go Aerospace.

Let's Go Aerospace is a quarterly career-oriented publication targeted to youth aged 11-17 in junior high or middle school. The first issue premiered in January 2023.

The purpose of the publication is to demonstrate "where passions and professions intersect."

The fundamental tenets of the publication are to: 

• Inspire: Create the curiosity that will make a difference in an industry that is transforming into a new paradigm. Let's Go Aerospace reaches kids who may never be exposed to the nuances of the aerospace industry and the manufacturing that supports it.
   
• Educate: Learn about opportunities to dig into specific industry details in a focused and hands-on approach. Fun and interactive content kids will want to share with friends.
   
• Explore: Let's Go Aerospace is designed to introduce youth to the many new, exciting, and innovative aerospace advancements.

Distribution of the publication is through U.S.-based retail outlets, by subscription, and through school districts nationwide. The website for Let's Go Aerospace is www.letsgoaerospace.com. The annual print subscription is $34.95. Educational packs are available upon request.

About Top Drawer Media 
Dean Cameron, publisher and owner of Top Drawer Media, has a long career history in the aerospace industry. He is passionate about supporting and promoting regional aerospace manufacturers in the Pacific Northwest. He also has a passion for art, advertising, video production, and elevating careers in aerospace. Cameron would like to see youth exploring careers in aerospace starting as early as middle school. He supports career exploration and technical education, hands-on training, and many regional trade groups. Interviews can be coordinated through Jennifer Ferrero, media contact. He can be reached at 509-995-9958 or dean@topdrawermedia.com. 
 

Contact Information:
Jennifer Ferrero
PR Manager
jennifer@ferreroagency.com
15092940437
Related Files
LETS GO AEROSPACE - Issue 1 Q1 2023_reduced_size.pdf



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Original Source: Career-Oriented Youth Publication, Let's Go Aerospace, Launches

APEX logo Logo for the Airline Passenger Experience Association NEW YORK - January 12, 2023 - (Newswire.com) ...