{"id":43588,"date":"2024-01-09T16:58:58","date_gmt":"2024-01-09T21:58:58","guid":{"rendered":"https:\/\/d56fg8tfg.fitnews.club\/finance\/ftc-to-hold-informal-hearing-on-proposed-rule-banning-fake-reviews-and-testimonials\/"},"modified":"2024-01-09T16:58:58","modified_gmt":"2024-01-09T21:58:58","slug":"ftc-to-hold-informal-hearing-on-proposed-rule-banning-fake-reviews-and-testimonials","status":"publish","type":"post","link":"https:\/\/d56fg8tfg.fitnews.club\/finance\/ftc-to-hold-informal-hearing-on-proposed-rule-banning-fake-reviews-and-testimonials\/","title":{"rendered":"FTC to Hold Informal Hearing on Proposed Rule Banning Fake Reviews and Testimonials"},"content":{"rendered":"
The Federal Trade Commission will hold an informal hearing on its <\/span>proposed rule banning fake reviews and testimonials<\/a> at 10 a.m. ET on February 13, 2024.<\/span><\/span><\/span><\/span><\/p>\n During the hearing, which will be open to the public and available via webcast, three interested parties will provide oral statements addressing issues raised during the rulemaking process.<\/span><\/span><\/span><\/span><\/span><\/p>\n On <\/span>July 31, 2023, the FTC published a Federal Register notice proposing a new rule to stop marketers from using illicit\u00a0review and endorsement practices<\/span><\/span> such as using fake reviews, suppressing honest negative reviews, and paying for positive reviews, which deceive consumers looking for real feedback on a product or service and undercut honest businesses.<\/span><\/span><\/span><\/span><\/span><\/p>\n In response to the proposed rulemaking, three of the 100 commenters requested to present their positions at an informal hearing. They include the <\/span><\/span>Interactive Advertising Bureau, Fake Review Watch, and a group of academic researchers.<\/span><\/span><\/span><\/span><\/span><\/p>\n