BigHoops Emerges From Stealth With Pilot Location and Thousands of Happy Beta Customers

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BigHoops, an Atlanta-based startup, is building the first tech-infused, basketball-themed, entertainment dining experience based on one of the world's most popular sports

BigHoops Tech-Infused Basketball

Founder and CEO Paul Brown in front of the BigHoops machine

BigHoops, Atlanta's newest and hottest startup, emerged from stealth mode today to announce a pilot location in West Midtown Atlanta where they are testing their immersive basketball experience at a local Atlanta microbrewery ahead of plans to build their first full-scale entertainment restaurant in Atlanta in 2024. 

The company placed a prototype machine at the Second Self Brewery in West Midtown in late 2022, and since then, over two thousand players have played BigHoops games, increasing foot traffic to the brewery and earning dozens of five-star Google Reviews.

At the core of the entertainment experience is the BigHoops machine, a four-axis machine that places the player on an immersive virtual basketball court with several addictive basketball-themed games to choose from. 

While the player shoots balls from one end, the patented, robotic machine moves a full-size hoop (complete with screens and sounds) in three dimensions and spins to reveal either a standard-sized hoop or a larger "BigHoop". AI technology adjusts the difficulty of the games to each player, allowing players of all skill levels to build social connections. The result is a fun, social basketball experience that broadens participation in the world's most popular court sport.

"The goal was to create an addictive basketball game experience that anyone can play," says founder and CEO Paul Brown. "The AI-driven system adapts to each player's ability and levels the playing field, so even if you're brand new to basketball, you'll have a blast. We want to do to basketball what other entertainment brands have done for golf: democratize the sport and turn it into a fun, social experience."

BigHoops was founded in late 2022 and raised their initial seed round of capital from Atlanta-based angel investors including CampbellKlein, a seed-stage high-tech fund with multiple successful investments from Silicon Valley to Atlanta. 

"I've been coaching basketball forever," says coach Derrick Mitchell, an award-winning high-school and college basketball coach, "and this is one of the most exciting things I've seen. It's an awesome experience for everyone that comes in, for all ages and skill levels." 

The BigHoops team has assembled the technology, supply chain, real estate and restaurant competencies necessary to open their first full-scale location in Atlanta in 2024. The location will feature a dozen or more BigHoops machines providing immersive gaming experiences for all ages and skill levels. These will be accompanied by a huge sports bar, upscale restaurant, and other entertainment.

"We want to put the player in the game," says Brown, "so they feel like they're playing with their favorite team and their favorite players. It will be an unforgettable experience that keeps people coming back for more."

Learn more about BigHoops:; contact:

Contact Information:
Paul Brown

Original Source: BigHoops Emerges From Stealth With Pilot Location and Thousands of Happy Beta Customers

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ARuVR Becomes First XR Platform to Be Awarded ‘Accredited’ Provider Status by LPI

- ARuVR® awarded 'Accredited Learning Technologies' provider status for its enterprise-grade Extended Reality (XR) training platform - LPI recognises ARuVR® as forerunner in rapidly growing XR industry

ARuVR®, a multi-award-winning end-to-end Extended Reality (XR) training platform for enterprises, today announced that it has been awarded the status of Accredited Learning Technologies Provider by the LPI (Learning and Performance Institute), the leading global authority on workplace learning and development.

ARuVR® counts Coca-Cola, BT, Royal Air Force, Five Guys, ScotRail, NEOM, Amazon, and PWC among a rapidly growing international customer base and is the first and only XR provider on both the UK Government's CCS digital outcomes and specialists framework, and Crown G-Cloud-approved supplier lists. ARuVR® enables organisations to quickly and easily leverage the location-agnostic convenience and results-driven benefits of XR (Virtual and Augmented Reality) all from a single platform, to create and deliver immersive training programmes. 

ARuVR®'s LPI Accredited Learning Technologies Provider status recognises the company's dedication to high quality and process improvement in providing learning, development, and training services to clients. This accreditation covers the Extended, Augmented and Virtual Reality products and professional services supplied by ARuVR® to their clients on a worldwide basis. ARuVR® followed a rigorous and in-depth process and was assessed on several key performance indicators, including business integrity, client value proposition, delivery capability, quality and performance management, people development, and business stability. ARuVR®'s overall KPI score was near an outstanding 100% across all sections.

Edmund Monk, CEO of the LPI, said: "We have extremely high standards for accreditation, and we are proud to commend ARuVR on their achievement. We work with our accredited organisations to ensure that they not only meet our standards but that they continue to improve. This way, organisations can be confident that they are working with the best." 

The LPI is the foremost accreditation and membership body for the learning and development profession with a global reputation. The accreditation process employs a highly robust framework, developed over many years by learning experts and validated by data from thousands of organisations to measure, benchmark and improve the capability and performance of learning professionals and learning providers.

Frank Furnari, CEO & Founder, ARuVR®, said: "As the market for XR training solutions grows exponentially, we are delighted to be the first in the sector to achieve accreditation status by the LPI. We are committed to providing our global clients with not only the highest levels of quality and service but also to bring AR and VR to the training industry, in a way in which any organisation can embrace and benefit from."

Contact Information:
Andrew Durkin
0044 7887998407

Original Source: ARuVR Becomes First XR Platform to Be Awarded 'Accredited' Provider Status by LPI

Keen’s Buildings Extends Partnership With RJ Hampshire for the 2023 Pro Motocross Season

"RJ is an incredibly talented rider, and we have no doubt that he has what it takes to bring home the championship this year," Keen stated.

Keen’s Buildings Extends Partnership With RJ Hampshire for the 2023 Pro Motocross Season
RJ Hampshire #24

RJ Hampshire, Kicking off the 2023 Pro Motocross Championship Season with Keens Buildings and the Rockstar Energy Husqvarna Factory Racing Team

Keen's Buildings, a leading provider of high-quality storage solutions, is thrilled to announce the extension of their partnership with RJ Hampshire #24 for the upcoming 2023 Pro Motocross Championship season. RJ Hampshire, an accomplished rider representing the Rockstar Energy Husqvarna Factory Racing Team, has proven to be an outstanding brand ambassador for Keen's Buildings.

Kevin Keen, CEO of Keen's Buildings, expressed his excitement about the continued collaboration with RJ Hampshire. "We are excited to extend our partnership with RJ for the 2023 Pro Motocross season," said Keen. "RJ has been an incredible asset to our brand, and we are confident in his abilities to excel on the track."

As a prominent figure in the motocross industry, RJ Hampshire has showcased immense talent, determination, and sportsmanship throughout his career. His achievements on the track and his dedication to his craft align perfectly with Keen's Buildings' values and commitment to excellence.

The partnership between Keen's Buildings and RJ Hampshire has proven to be mutually beneficial. It not only highlights the shared passion for motorsports but also underscores the importance of quality, durability, and reliability - qualities that both Keen's Buildings and RJ Hampshire embody.

With the 2023 Pro Motocross season on the horizon, Keen's Buildings and RJ Hampshire are eager to pursue their shared goal of championship success. Kevin Keen has expressed his confidence in RJ's abilities and believes that "RJ is an incredibly talented rider, and we have no doubt that he has what it takes to bring home the championship this year," Keen stated.

The 2023 Pro Motocross Championship, Race Schedule kicks off tomorrow, May 27, 2003, at the Fox Raceway in Pala, CA.

The extended partnership between Keen's Buildings and RJ Hampshire signifies the continued commitment to excellence and the shared vision of pushing boundaries and achieving greatness in the world of motocross.

About Keen's Buildings:

Keen's Buildings is a trusted provider of high-quality storage sheds, metal garages, carports and steel buildings, offering customized solutions to meet diverse storage needs. With over 75,000 installs and an unwavering commitment to craftsmanship, durability, and customer satisfaction, Keen's Buildings has established itself as a leading name in the industry.

About RJ Hampshire:

RJ Hampshire, representing the Rockstar Energy Husqvarna Factory Racing Team, is a highly talented and respected motocross athlete. With an impressive track record and a relentless drive for success, RJ has established himself as a prominent figure in the sport.

Contact Information:
Craig Heineman
(386) 364-7995

Original Source: Keen's Buildings Extends Partnership With RJ Hampshire for the 2023 Pro Motocross Season
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